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Marketing automation

HubSpot Marketing Hub

Marketing automation software built on the HubSpot CRM: email, forms, workflows and reporting.

  • Platform
  • hubspot.com
  • United States; sold worldwide, with data hosting in the US, Canada, Australia and Germany
  • Reviewed October 2026
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Marketing Hub is HubSpot's marketing product, sold in Starter, Professional and Enterprise tiers on top of the shared HubSpot CRM. Starter is priced per seat and includes 1,000 marketing contacts; higher tiers start at published monthly prices with seats included. Accounts are hosted in one of HubSpot's data-centre regions.

Where it shines

  • Publishes list prices for every tier, including a per-seat Starter edition.
  • Offers an EU data centre in Frankfurt alongside US, Canadian and Australian hosting.
  • The interface is available in French among other languages.

Check before signing

  • Professional and Enterprise tiers start at much higher monthly prices than Starter.
  • HubSpot states that it is not itself ISO/IEC 27001 certified; its hosting providers are.
  • Arabic is supported for content, not confirmed as an interface language.

What it offers

Markets
Global
Interface languages
English interfaceFrench interface
Attestations
SOC 2 reportGDPR (DPA offered)Each one cites its source below.
Technical details
Category
Marketing automationEmail marketingCRM
Deployment
Cloud (SaaS)
Company size
Small business
Pricing model
Per user

Something is listed only when it can be checked. A connection we could not confirm is left off, and Find your stack then credits a public API at half weight.

Our six checks3 of 6 shown by a source
  • Transparency: met
  • Interfaces: not known yet
  • Delivery: met
  • Consent: not known yet
  • Data: met
  • Commercial terms: not known yet
Criteria: 3 / 6 met.
Medium confidence
  • TransparencyMet

    Pricing and terms are published.

    Publishes tier prices and a product and services catalogue with list prices.

  • InterfacesNot assessed

    An API, data export and integrations are documented.

    Not checked against a source for this listing.

  • DeliveryMet

    What the product claims to do is documented.

    A public knowledge base documents settings such as languages and data hosting.

  • ConsentNot assessed

    Consent and preference management is built in.

    Not checked against the vendor's own documentation for this listing.

  • DataMet

    Data ownership, residency and export on exit are stated.

    Documents hosting regions (US, Canada, Australia, Germany) and region migration for paid accounts.

  • Commercial termsNot assessed

    No hidden lock-in in the commercial terms.

    Contract and exit terms were not checked for this listing.

Not assessed is not a failure — it means we have not checked yet. Methodology

EvidenceSources: 7

Sources

  1. Marketing Software that Grows and Converts DemandHubSpot, accessed 2026-10To re-check
  2. HubSpot's Starter Plan for Startups & Small BusinessesHubSpot, accessed 2026-10To re-check
  3. HubSpot Products & Services CatalogHubSpot, accessed 2026-10To re-check
  4. HubSpot Trust CenterHubSpot, accessed 2026-10To re-check
  5. HubSpot Cloud Infrastructure and Data Hosting FAQHubSpot, accessed 2026-10To re-check
  6. HubSpot Data Processing AgreementHubSpot, accessed 2026-10To re-check
  7. HubSpot language offeringsHubSpot, accessed 2026-10To re-check
Every attribute31 recorded · 20 not yet

The same attributes, measured by the same rules, for every listing. "Not recorded" means we have not checked yet — never a "no". Spot something missing or wrong? Suggest an edit.

Identity

TypePlatform
CategoriesMarketing automation, Email marketing, CRM
FoundedNot recorded
HeadquartersNot recorded
OwnershipNot recorded
Parent companyNot recorded
Stock tickerNot recorded
Open sourceNo
Added byIMC Report team

Fit

ObjectivesLead generation, Conversion (sales and e-commerce)
DisciplinesEmail marketing, CRM and loyalty
Number of disciplines2
SuitsPerformance marketer, Marketing operations, Founder or small business
Company sizesSmall business
IndustriesNot recorded
MarketsGlobal
Reach100/100
Interface languagesEnglish interface, French interface
Support languagesNot recorded

Capabilities

FeaturesNot recorded
Public APINot recorded
WebhooksNot recorded
Full data exportNot recorded
AI featuresNot recorded
Connects toNot recorded
Number of connectorsNot recorded
DeploymentCloud (SaaS)
Can run on your own serversNo
AvailabilityGenerally available

Commercial

Pricing modelsPer user
Free tierNo
Starting priceUS$20.00 (October 2026)
Published contract termsNot recorded

Trust

TransparencyMet
InterfacesNot recorded
DeliveryMet
ConsentNot recorded
DataMet
Commercial termsNot recorded
Checks met3
AttestationsSOC 2 report, GDPR (DPA offered)
Data residencyUnited States, Canada, Australia, Germany
Accessibility statementNot recorded
Public status pageNot recorded
Security pageYes
How much we've checkedMedium
Sources7
Last reviewedOctober 2026

Recognition

Analyst recognitions0

The community

"Looks right" confirmations0
Community experiences0

Experiences and ratings

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Profile shape
DisciplinesReachConnectorsFeaturesPrice clarityCriteria shownHubSpot Marketing Hub
Disciplines
33
Reach
100
Connectors
0
Features
0
Price clarity
100
Criteria shown
50

Breadth measures from recorded facts — not a quality score.