Media agency network
OMD
Omnicom Media's network, third in the WARC Media 100 2026 network ranking.
OMD is a media agency network within Omnicom Media, the platform that since the IPG acquisition houses OMD, PHD, Hearts & Science, UM, Initiative and Mediahub. It ranked third among networks in the WARC Media 100 2026, behind Mindshare and PHD.
Standing in the Report's landscape
No. 10 in Global agency networks, 2026
3 points: third network in the WARC Media 100 2026; tied with TBWA (third Network of the Year at Cannes Lions 2026) and placed ahead of it alphabetically.
See the list and how it was made
The rankings behind it
A place in a list is read from published rankings and award tables by a points rule set out with the list; nobody pays to be on it. Size and fame are not fit: check what this agency does against your brief.
Where it shines
- Third network in the WARC Media 100 2026.
- Its platform, Omnicom Media Group, placed third among agency networks in the 2025 Effie Index.
Check before signing
- Omnicom Media is consolidating its agencies after the IPG acquisition: ask how this affects your team.
- Omnicom also owns PHD, UM and Initiative: ask about conflicts.
What it offers
- Markets
- Global
How it is classified
- Category
- Media planning and buying
Something is listed only when it can be checked. A connection we could not confirm is left off, and Find your stack then credits a public API at half weight.
Our six checks
- Ownership is public: not known yet
- Services are published: not known yet
- Offices are listed: not known yet
- Privacy is published: not known yet
- Effectiveness is evidenced: not known yet
- Work is shown: not known yet
- Ownership is publicNot assessed
It names its owner (the holding group) or states that it is independent, and names its leadership.
The press places OMD within Omnicom Media; its own ownership and leadership pages were not checked.
- Services are publishedNot assessed
A services or capabilities page says what it does.
Its services page was not checked for this listing.
- Offices are listedNot assessed
It publishes where it operates: its offices or markets.
Its own office list was not checked; the cited sources name only some offices.
- Privacy is publishedNot assessed
Its site has a privacy notice, and a code of conduct where one was seen.
Its privacy notice was not checked for this listing.
- Effectiveness is evidencedNot assessed
An independent effectiveness ranking or award from 2023 to 2026 names it (the Effie Index, the IPA Effectiveness Awards, the WARC Effective 100).
No effectiveness ranking or award for 2023–2026 was found in the sources read for this listing.
- Work is shownNot assessed
It publishes case studies or named client work.
Its own case-study pages were not checked for this listing.
Not assessed is not a failure — it means we have not checked yet. Methodology
Evidence
Sources
- WARC: The global 2026 Media 100 revealedTo re-check
- WARC Media 100: Top agencies 2026To re-check
- Omnicom retires IPG Mediabrands and creates single media unitTo re-check
- Omnicom to merge Mediahub and Hearts & ScienceTo re-check
- Effie announces 2025 Global Effie Index, unveiling the world's most effective marketersTo re-check
Every attribute
The same attributes, measured by the same rules, for every listing. "Not recorded" means we have not checked yet — never a "no". Spot something missing or wrong? Suggest an edit.
Identity
| Type | Agency | |
|---|---|---|
| Categories | Media planning and buying | |
| Founded | Not recorded | |
| Headquarters | Not recorded | |
| Ownership | Part of a larger group | |
| Parent company | Omnicom | |
| Added by | IMC Report team |
Fit
| Objectives | Not recorded | |
|---|---|---|
| Disciplines | Not recorded | |
| Number of disciplines | Not recorded | |
| Suits | None | |
| Company sizes | Not recorded | |
| Industries | Not recorded | |
| Markets | Global | |
| Reach | 100/100 | |
| Support languages | Not recorded |
Trust
The community
| "Looks right" confirmations | 0 | |
|---|---|---|
| Community experiences | 0 |
Experiences and ratings
Share your experienceNo experiences with OMD yet. Used it? Yours could be the first.
Experiences are read by a moderator before they appear, are shown beside the facts, and never feed a score or a ranking. You may not share an experience of a product you work for, sell, compete with or are paid to promote.
Alternatives