Marketing work management
Asana
A work management platform for planning projects, assigning tasks and tracking team goals.
Asana manages projects and tasks, with a free Personal plan and paid Starter, Advanced and Enterprise plans priced per user. AI Teammates, its AI agents, are not part of the free plan. Enterprise customers can keep data in a Frankfurt data centre, while user profile data stays in the US.
Where it shines
- Publishes per-user prices for monthly and annual billing.
- Offers data centres in Europe, Australia and Japan as well as the US.
Check before signing
- Data residency outside the US needs Enterprise+ or an Enterprise add-on.
- AI Teammates are not included in the free plan.
What it offers
- Objectives
- Markets
- Global
- Attestations
- SOC 2 reportISO/IEC 27001Asana states SOC 2 Type 1 and Type 2 audits and ISO/IEC 27001, 27017, 27018 and 27701 certification. Each one cites its source below.
Technical details
- Category
- Marketing work management
- AI features
- AI agents
- Deployment
- Cloud (SaaS)
- Pricing model
- Free tierPer user
Something is listed only when it can be checked. A connection we could not confirm is left off, and Find your stack then credits a public API at half weight.
Our six checks
- Transparency: met
- Interfaces: not known yet
- Delivery: met
- Consent: not known yet
- Data: met
- Commercial terms: not known yet
- TransparencyMet
Pricing and terms are published.
Publishes per-user prices, e.g. Starter $10.99 a month billed annually or $13.49 monthly.
- InterfacesNot assessed
An API, data export and integrations are documented.
No API or export documentation was among the sources read.
- DeliveryMet
What the product claims to do is documented.
A help centre documents plans, features and the EU data centre.
- ConsentNot assessed
Consent and preference management is built in.
The sources read do not describe built-in consent or preference management.
- DataMet
Data ownership, residency and export on exit are stated.
Enterprise+ (or the Enterprise add-on) stores data in Frankfurt with backups in Ireland; user profile data stays in the US.
- Commercial termsNot assessed
No hidden lock-in in the commercial terms.
Contract length, renewal and exit terms were not found in the sources read.
Not assessed is not a failure — it means we have not checked yet. Methodology
Evidence
Sources
- Asana pricingTo re-check
- Trust at AsanaTo re-check
- Asana EU Data Centre: data residencyTo re-check
- Asana AI TeammatesTo re-check
Every attribute
The same attributes, measured by the same rules, for every listing. "Not recorded" means we have not checked yet — never a "no". Spot something missing or wrong? Suggest an edit.
Identity
| Type | Platform | |
|---|---|---|
| Categories | Marketing work management | |
| Founded | Not recorded | |
| Headquarters | Not recorded | |
| Ownership | Not recorded | |
| Parent company | Not recorded | |
| Stock ticker | Not recorded | |
| Open source | No | |
| Added by | IMC Report team |
Fit
Capabilities
Commercial
| Pricing models | Free tier, Per user | |
|---|---|---|
| Free tier | Yes | |
| Starting price | US$0.00 (October 2026) | |
| Published contract terms | Not recorded |
Trust
The community
| "Looks right" confirmations | 0 | |
|---|---|---|
| Community experiences | 0 |
Experiences and ratings
Share your experienceNo experiences with Asana yet. Used it? Yours could be the first.
Experiences are read by a moderator before they appear, are shown beside the facts, and never feed a score or a ranking. You may not share an experience of a product you work for, sell, compete with or are paid to promote.
Profile shape
- Disciplines
- 0
- Reach
- 100
- Connectors
- 0
- Features
- 0
- Price clarity
- 100
- Criteria shown
- 50
Breadth measures from recorded facts — not a quality score.
Alternatives